Case study · Baby & kids retail
An online store for baby gear and kids' fashion for Zubaida's
A responsive online store for baby gear and kids' fashion on desktop, tablet and phone.
Project journey
Zubaida's- Research and user journey
- Organise a large catalog
- Design for every screen
- Make buying easy
- Launch the store
A store that is easy to browse and buy from on any device.
- Client
- Zubaida's
- Industry
- Baby & kids retail
- Platform
- Ecommerce
- What we did
- Ecommerce store development, UI/UX design
The challenge
What needed to change
Zubaida's needed a complete online store built from scratch, with a large catalog of baby gear and kids' fashion that is easy to browse on any device.
Step by step
How we did it
The path from the first conversation to a setup that runs every day.
Step 01
Step 01
Research and user journey
Before any design, we planned how parents would find, compare and buy baby gear and kids' fashion.
Step 02
Step 02
Organise a large catalog
We set up clear sections and navigation so a big range stays easy to browse.
Step 03
Step 03
Design for every screen
The store was designed to work well on desktop, tablet and phone.
Step 04
Step 04
Make buying easy
Clear calls to action and accurate prices make it simple to go from browsing to buying.
Step 05
Step 05
Launch the store
Zubaida's got a complete online store built from scratch, ready to win new customers and keep existing ones.
What we built
The solution
- 1
Research and a user journey planned before design started.
- 2
Clear sections and navigation for a large catalog.
- 3
Prominent calls to action and accurate price listings.
- 4
A responsive design for desktop, tablet and phone.
The result
- A store that is easy to browse and buy from on any device.
- A design that helps attract new customers and keep existing ones.
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